“Phil brought out the zing and personality of the brand. We didn’t know a website could be quotable! Anyone looking to work with him will soon be happy he’s on their team.”
Julita LygnugaryteProject and Marketing Manager, Young Spirits
Media: TOV definition, website, press release, social media posts
A new venture for Young Spirits required a new copy style: classy, but with contemporary zip. Including short sentences. The wording of the website – my main task – favours the Ferg & Harris philosophy over dry facts. Having been lucky enough to attend the launch party, by the way, I can vouch for the quality of their product.
